Cases

Cooperation Case story between Fuda skincare OEM/ODM factory and brand [Di'an'di]   Case background The skin care market is highly competitive. Fuda is a professional OEM/ODM factory for skin care products with advanced technology, professional R&D team and strict production management system. The brand owner [Diandi] has the idea of ​​creating a high-end skin care product line, but lacks production and R&D experience. Cooperation process After the initial contact between the two parties, Fuda had a deep understanding of [Diandi]'s brand concept, target customer groups and product positioning, and then customized a complete set of product solutions for it, covering whitening, anti-wrinkle, moisturizing and other series. In the R&D stage, Fuda used its own technological advantages to select high-quality natural raw materials, and after repeated testing and adjustments, ensured product quality and efficacy. In production, the quality management system is strictly followed, and every link is strictly controlled from raw material procurement to finished product delivery. Cooperation results After the skin care product line launched by the cooperation was launched, it quickly gained consumer recognition. With high quality, unique efficacy and fashionable packaging, the product has occupied a certain share in the market, which has enhanced the brand awareness and market competitiveness of [Diandi]. Fuda has also further consolidated its position in the field of skin care product processing with this cooperation. Significance of the cooperation This cooperation is a model of win-win. Fuda has demonstrated its professional strength and expanded its business scope; [Diandi] has achieved its brand development goals. In the future, the two parties are expected to continue to work together to launch more high-quality skin care products and achieve greater success in the fiercely competitive market.

Fuda and Xiyue's journey together I. Concept fit: opening up cooperation opportunities with an altruistic heart Fuda Group's concept of "scientific research-based, innovation-first" is deeply in line with Xiyue's culture of pursuing high-quality products. Based on the common vision of "creating value for consumers", the two parties have started strategic cooperation relying on Fuda's 20 years of scientific research accumulation and Xiyue's market insight. II. Scientific research breakthrough: global raw material screening and formula refinement In response to Xiyue's demand for unique efficacy, Fuda integrated more than 10 top Chinese life science experts and British and American laboratory resources to select raw materials from seven major planting bases around the world (such as Shandong Ganoderma lucidum, Yunnan coffee, etc.). The team used 50 invention patents (including sodium hyaluronate, Ecdoin and other ingredients), passed 5 major safety verifications such as zebrafish testing and cell experiments, and went through hundreds of adjustments to overcome the problem of formula accuracy. Ⅲ.Production implementation: high-standard system ensures product safety Fuda uses a 100,000-level GMP clean workshop, relying on more than 30 fully automatic production lines to achieve a stable production capacity of 420,000 masks and 100,000 lotions per day. Strictly implement the EU ISO 22716 certification standard, use VISIA facial analyzer and other equipment for finished product testing, and control the defective product scrap rate within 0.03%, ensuring that the product is 100% up to standard. Ⅳ.Service closed loop: full-cycle customer value maintenance Establish a "1-hour response-48-hour solution" mechanism, and launch a "new product replacement + compensation plan" for quality issues. Collect customer feedback through a 30-day regular return visit system, and flexibly adjust inventory strategies in combination with Fuda's 500,000-level storage capacity to help Xiyue cope with market fluctuations. This service system has enabled customer repurchase rates to exceed 85% for three consecutive years. V. Future Outlook: Deep Integration and Innovation of Industry, University and Research The two parties plan to jointly build a joint laboratory, focusing on anti-aging, whitening and other tracks, and transform Fuda's 46 utility model patents (such as Ganoderma lucidum spores, Bosin, etc.) into market competitiveness. Through the industry-university-research network of Peking University, Chinese Academy of Sciences, etc., create a full-link innovation model of "raw materials-formula-testing" to lead the upgrading of industry standards. In this cooperation, Fuda empowered the brand upgrade of Xiyue with its scientific research strength. The annual sales of the freeze-dried series and original liquid single product series jointly developed by the two parties exceeded 230 million yuan, which confirmed the commercial value of collaborative innovation between technology-based manufacturing companies and emerging brands.